Trust me...Being Your Industry's "Best Kept Secret" is NOT a compliment!
What could mass media exposure do to EXPLODE your brand?
Did you know you can get media without a publicist or even being a celebrity? Of course, you want to be a “beast” at what you do. But it’s just as important, and probably even more so, to be known for being a beast.
Is the prospect of having that coveted moniker
"AS SEEN ON ABC, NBC, CBS, FOX,"
a dream of yours... all while walking away with tons of potential new leads and sales?
As if that wasn’t yummy enough, you also have the producers of the shows you appear on, ask you to come back because they view you as the expert in your niche!
Well, all of that and more is possible when you’re a Media Maverick™!
Do any of these sound familiar?
You’ve sat at home wondering how people get to be experts on these morning shows like The Today Show,
Good Morning America, CBS This Morning.
You have a phenomenal book that you need to get out into the world.
You’ve reached out to local stations about being on and heard nothing but digital crickets.
You are losing sleep trying to figure out ways you can get MORE exposure with LESS effort.
You’re fed up with hearing from friends and family about how “great” you are and that the world should know it!
You've done an interview and felt ill-equipped to really leverage the opportunity.
You know many people would be your loyal fans...if only they knew about you?
I know how frustrating that can be, especially when you know that you have a message that will impact the world.
My name is TeeJ Mercer and I booked myself (*repeat booked myself*) on media outlets in the Top 10 U.S. markets such as ABC, CBS, CW, FOX and NBC to promote my worldwide, best-selling book, 40 Days Till 40RTY: Life Lessons from the Ramblings of my UNFILTERED Thoughts as well as my wildly popular Reality TV workshops.
I’m not a publicist. I’m not a PR guru. And, clearly I’m not a celebrity. Yet, I know exactly how to:
Leverage the Power of the media to Gain Brand Visibility,
Earn Big Bucks and Become a “Household” Name.
What could mass media exposure do to EXPLODE your brand?
Did you know you can get media without a publicist or even being a celebrity? Of course, you want to be a “beast” at what you do. But it’s just as important, and probably even more so, to be known for being a beast.
Is the prospect of having that coveted moniker
"AS SEEN ON ABC, NBC, CBS, FOX,"
a dream of yours... all while walking away with tons of potential new leads and sales?
As if that wasn’t yummy enough, you also have the producers of the shows you appear on, ask you to come back because they view you as the expert in your niche!
Well, all of that and more is possible when you’re a Media Maverick™!
Do any of these sound familiar?
You’ve sat at home wondering how people get to be experts on these morning shows like The Today Show,
Good Morning America, CBS This Morning.
You have a phenomenal book that you need to get out into the world.
You’ve reached out to local stations about being on and heard nothing but digital crickets.
You are losing sleep trying to figure out ways you can get MORE exposure with LESS effort.
You’re fed up with hearing from friends and family about how “great” you are and that the world should know it!
You've done an interview and felt ill-equipped to really leverage the opportunity.
You know many people would be your loyal fans...if only they knew about you?
I know how frustrating that can be, especially when you know that you have a message that will impact the world.
My name is TeeJ Mercer and I booked myself (*repeat booked myself*) on media outlets in the Top 10 U.S. markets such as ABC, CBS, CW, FOX and NBC to promote my worldwide, best-selling book, 40 Days Till 40RTY: Life Lessons from the Ramblings of my UNFILTERED Thoughts as well as my wildly popular Reality TV workshops.
I’m not a publicist. I’m not a PR guru. And, clearly I’m not a celebrity. Yet, I know exactly how to:
Leverage the Power of the media to Gain Brand Visibility,
Earn Big Bucks and Become a “Household” Name.
So if you think getting a spot in the media is impossible … think again. I did it and have the experience to show you exactly how to go from little-known expert to nationally recognized guru.
You see, I learned a ton of insider secrets about pitching great television segments during my 20-year career as a TV editor. Not to toot my own horn, but I earned the reputation as one of Hollywood’s most highly sought after editors with work featured in everything from celebrity news stories and DVD bonus features for The Walt Disney Company, to Reality TV shows.
In fact, you can see my magic sprinkled all over hit shows like:
Extra
The Tonight Show Starring Jay Leno
The Bachelor (ABC)
Bar Rescue (SpikeTV)
Swamp People (History Channel)
Clean House (Style)
LA Hair (WeTV)
My Cat From Hell (Animal Planet)
Redneck Divas (TLC)
Joan & Melissa Knows Best (WeTV)
Black Gold (Tru TV)
A&E’s Top Ten (A&E)
It’s Me or the Dog (Animal Planet)
And many more...
And now, I’ve packaged up all that yummy experience and poured it into my online program,
MEDIA MAVERICKS MASTERS™
where I take entrepreneurs, industry experts and authors by the virtual hand and guide them straight through the doors to some of the most notable media outlets.
Gaining National Visibility Can Be Easy …
If You Know What To Do
Maybe you reached out to a few of your local stations to gain some publicity for your remarkable book, service or product … but got nothing.
Nobody responded to your email pitch.
Nobody returned your calls.
And now you feel like nobody cares.
As I see it, you have two choices:
You can whine about giving it your best shot and give up
Or you can become a “Jr. Genius” in media by getting access to some of the greatest insider tricks you’ll ever find online and get you and your brand out into the world.
I know which option I’d go with, but the choice is all yours.
You see, I learned a ton of insider secrets about pitching great television segments during my 20-year career as a TV editor. Not to toot my own horn, but I earned the reputation as one of Hollywood’s most highly sought after editors with work featured in everything from celebrity news stories and DVD bonus features for The Walt Disney Company, to Reality TV shows.
In fact, you can see my magic sprinkled all over hit shows like:
Extra
The Tonight Show Starring Jay Leno
The Bachelor (ABC)
Bar Rescue (SpikeTV)
Swamp People (History Channel)
Clean House (Style)
LA Hair (WeTV)
My Cat From Hell (Animal Planet)
Redneck Divas (TLC)
Joan & Melissa Knows Best (WeTV)
Black Gold (Tru TV)
A&E’s Top Ten (A&E)
It’s Me or the Dog (Animal Planet)
And many more...
And now, I’ve packaged up all that yummy experience and poured it into my online program,
MEDIA MAVERICKS MASTERS™
where I take entrepreneurs, industry experts and authors by the virtual hand and guide them straight through the doors to some of the most notable media outlets.
Gaining National Visibility Can Be Easy …
If You Know What To Do
Maybe you reached out to a few of your local stations to gain some publicity for your remarkable book, service or product … but got nothing.
Nobody responded to your email pitch.
Nobody returned your calls.
And now you feel like nobody cares.
As I see it, you have two choices:
You can whine about giving it your best shot and give up
Or you can become a “Jr. Genius” in media by getting access to some of the greatest insider tricks you’ll ever find online and get you and your brand out into the world.
I know which option I’d go with, but the choice is all yours.
"What Is Media Mavericks Masters™?
"Media Mavericks Masters is a do-it-yourself self-paced media program that will teach you how to be your own publicist. Basically, I teach you how to go from a Media Wannabe to a Media Maverick.
Media Maverick Masters includes:
>> Power-Packed training videos and worksheets.
>>Monthly Q&A webinars with me, where you can access everything that is in my expertise arsenal. You can ask me anything.
>>Inclusion into the members-only private Facebook group where you get to interact with your fellow Mavericks to brainstorm and get feedback.
During our time together, I will teach my insider secrets that covers not only getting yourself booked in the media but also how to nail your segment. Essentially, you will learn to be your own publicist AND be a dream guest for producers.
Topics covered in the Media Mavericks Masters:
DEVELOPMENT & LOCATION SCOUTING
√ WE identify your "chyron," which is what you want to be known as in the media. For example, in the instance of my client Tara L. Paige, I branded her as "The Inner Glamourist." In the case of a Maverick who is a personal trainer, we branded him as "The Body Contractor."
√ WE cover why it is essential to start in the lower local markets of ABC, NBC, FOX, and CBS.
√ WE identify which shows are a good fit for your message.
√ WE "drill down your genius" and begin to identify how to get to the core of your brilliance.
√ WE plot out how to build a cost effective media tour that is budget-friendly but still gives you experience and exposure.
CRAFTING YOUR SEGMENT
√ WE discover "what's your hook" to get the editors and producers' attention by applying the WIIF-TV, WIIF-TL, WIIF-TR formula. (What's In It For The Viewer, Listener, Viewer?)
√ WE implement the GIVE-GREAT-GET technique that applies to your particular segment.
√ WE tease out what your interview could look like for your big shot in the media
IT'S ALL ABOUT THE PITCH
√ WE take your segment from the previous week and create your pitch.
√ WE determine who are the decision-makers, how to get to them and WHEN is the best time to call. *Hint, your first call to the station is crucial for information-gathering.
√ WE walk through the elements you need to practice what you will say when you get the producer on the phone.
√ WE will talk about how I completely blew a pitch and still got booked anyway.
GOING LIVE IN 3...2...1
√ WE walk through exactly what to expect before, during and after your segment.
√ WE decipher what we need to send the producers to make their jobs easier.
√ WE learn the language on how to drive viewers to your website to generate more leads and/or sales.
CONTROLLING YOUR SEGMENT
√ WE discover the sweet sauce that I used to knock my segments out the park that has garnered standing invitations around the country.
√ WE master how to speak in soundbites, which are short, powerful answers to questions.
√ WE practice how to mess up. Drilling your generous down to 3 minutes is difficult; even the best mess up. Therefore, we practice how to recover.
AFTER THE SHOW...WHAT'S NEXT
√ WE gain tips on how to leverage your one appearance into more opportunities, including radio.
√ WE uncover strategies to stay in touch with the producers.
√ WE recap and do more role-playing.
Using the principles I teach, you will learn how to be your own publicist AND crush your interview at a fraction of the cost!
DEVELOPMENT & LOCATION SCOUTING
√ WE identify your "chyron," which is what you want to be known as in the media. For example, in the instance of my client Tara L. Paige, I branded her as "The Inner Glamourist." In the case of a Maverick who is a personal trainer, we branded him as "The Body Contractor."
√ WE cover why it is essential to start in the lower local markets of ABC, NBC, FOX, and CBS.
√ WE identify which shows are a good fit for your message.
√ WE "drill down your genius" and begin to identify how to get to the core of your brilliance.
√ WE plot out how to build a cost effective media tour that is budget-friendly but still gives you experience and exposure.
CRAFTING YOUR SEGMENT
√ WE discover "what's your hook" to get the editors and producers' attention by applying the WIIF-TV, WIIF-TL, WIIF-TR formula. (What's In It For The Viewer, Listener, Viewer?)
√ WE implement the GIVE-GREAT-GET technique that applies to your particular segment.
√ WE tease out what your interview could look like for your big shot in the media
IT'S ALL ABOUT THE PITCH
√ WE take your segment from the previous week and create your pitch.
√ WE determine who are the decision-makers, how to get to them and WHEN is the best time to call. *Hint, your first call to the station is crucial for information-gathering.
√ WE walk through the elements you need to practice what you will say when you get the producer on the phone.
√ WE will talk about how I completely blew a pitch and still got booked anyway.
GOING LIVE IN 3...2...1
√ WE walk through exactly what to expect before, during and after your segment.
√ WE decipher what we need to send the producers to make their jobs easier.
√ WE learn the language on how to drive viewers to your website to generate more leads and/or sales.
CONTROLLING YOUR SEGMENT
√ WE discover the sweet sauce that I used to knock my segments out the park that has garnered standing invitations around the country.
√ WE master how to speak in soundbites, which are short, powerful answers to questions.
√ WE practice how to mess up. Drilling your generous down to 3 minutes is difficult; even the best mess up. Therefore, we practice how to recover.
AFTER THE SHOW...WHAT'S NEXT
√ WE gain tips on how to leverage your one appearance into more opportunities, including radio.
√ WE uncover strategies to stay in touch with the producers.
√ WE recap and do more role-playing.
Using the principles I teach, you will learn how to be your own publicist AND crush your interview at a fraction of the cost!
The investment for this power-packed, results-driven media coaching program is
$3997 (Payment plans available)
$3997 (Payment plans available)